WHY EXHIBIT?

GENERATE LEADS

Promote your product or service to a national audience of over 15,000 operators over 3 days including commerce, industry, and academia.

BUILD YOUR BRAND

Launch products and make announcements at an event that has guaranteed press coverage. Media coverage resulted in a whopping 70 Million impressions in paid and earned media at last year’s show!

CONNECT AND GROW

Demonstrate your best products and latest innovations to a captive audience, face-to-face. 72% of our attendees are key decision makers or have influence in purchasing decisions.

SELL MORE! NEW DIRECT SALES APPOINTMENTS

Our enhanced platform allows you to connect directly to registered attendees in advance of the show and set scheduled sales appointments.

TRACK TRENDS & YOUR COMPETITION

Keep an eye on critical industry trends and monitor your competitors. Align your business with the needs & goals of a $75 Billion Industry!

JOIN RESTAURANTS CANADA AND SAVE!

Extend your reach to 30,000 members all year long! Show you support the growth of the industry. PLUS – Members save $250 on booth space and receive exclusive advance promotional opportunities!

WHAT IS “CANADA UNLEASHED”?

Canada marks a major milestone in 2017 – its 150th birthday! Restaurants Canada will be celebrating 150 years of foodservice, innovation, leadership and culinary excellence. We’ll be shining the spotlight on the icons, the influencers, our provinces and territories, multicultural cuisines, the companies and brands that have or will play a role shaping our industry in Canada. We’re kicking off the party at our trade show, February 26 – 28, 2017 in Toronto! Join us as we celebrate one of the hottest culinary scenes in the world.

15000

buyers & foodservice professionals

1000

exhibits

250000

square feet

75

% of the top 100 foodservice companies in Canada

RATES & FLOORPLAN

BOOTH PRICING

  • Standard 10′ x 10′ Booth Rate: $2,849 + HST
  • Additional 10′ x 10′ Booth Rate: $2,599 + HST
  • Corner Booth Premium: $299 + HST per corner
  • Bulk Rate (8 or More Booths): $2,399 + HST
  • Restaurants Canada Associate Members save $250
  •  

Booth Registration

WHAT’S INCLUDED?

  • 8’ Back Draping and 3’ Side Draping
  • Exhibitor Badges
  • Material Handling/Drayage
  • Light Nightly Booth Cleaning
  • A Listing in the Printed Show Guide (must be registered before Dec. 31, 2016)
  • Access to Dishwashing Stations

Floor Plan

Speakers

Speaking at the 2017 RC Show is a powerful opportunity to elevate your brand, enhance your credibility, market your products and services, and make new connections within the vibrant restaurant and foodservice sector. Speaking engagements are including, but not limited to the following formats:

  • Keynotes
  • Discussion groups
  • Talks
  • Workshops
  • Culinary Demonstrations

Due to the significant number of submissions we receive each year for limited speaking slots, the RC Show content team makes selections considering the following criteria:

  • Clear and concise objectives with actionable takeaways for operators
  • A unique take on the latest trends that will inspire and educate
  • A diverse voice and point of view
  • Shows engagement and enthusiasm on the topic
  • While our invitation is open to all speakers, note that preference is typically given to sponsors, exhibitors and members of Restaurants Canada.

Apply one of two ways:
Submit a ProposalSubmit Form

SCHEDULE OF EVENTS

international-event
10:00 AM
Show Time!

Trade Show Floor Opens

05:00 PM
Trade Show Closes for the Day

Trade Show Closes for the Day

10:00 AM
Trade Show Floor Opens

05:00 PM
Trade Show Closes for the Day

05:00 PM
Industry Night Reception

08:00 AM
Breakfast With Champions

Ticket Info Coming Soon

10:00 AM
Trade Show Floor Opens

04:00 PM
2017 RC Show Ends. See You Next Year!

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Stay tuned to register for the 2017 RC Show

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Presented by Restaurants Canada

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SPONSORSHIP OPPORTUNITIES


Bring your brands to life


Associate your brand with the industry


Give them an experience they’ll remember

The RC Show offers sponsors a dedicated marketing channel to reach 15,000 attendees.  We pride ourselves on strong partnerships with suppliers to our industry that believe in the the value that our industry brings. 

Size of the Canadian Market

  • $75 billion economy
  • 94,000 Restaurants/Bar/Caterers
  • 18 million Visits daily
  • $25 billion In food/beverage/products purchased yearly
  • 1.2 million Employed

2016:  A record-setting show with 14,462 in attendance!

  • 75% of Canada’s top 100 foodservice companies
  • 72% make the final buying decision, or have a significant say
  • 21% Corporate-owned chains
  • 55% Independent operators
  • 47% Licensed establishments

Media


The 2016 Restaurants Canada Show generated a whopping 70 Million earned and paid media impressions.
  • For Exhibitors

    Listed below are the various media opportunities that are available pre, during and post show to garner greater awareness and boost media coverage/publicity of your company’s participation at the 2017 RC Show.

    1. Submit press releases about your showcase/participation at 2017 RC Show for posting on our show website starting December 2016.
    2. Provide press kits on-site at the VIP/Media Lounge located at the show entrance in Salon 107 before 10am on February 26.
    3. Set up media interviews with your company’s senior executives. Submit your company, executive bio, innovative product and story along with spokesperson who will be available for pre-show and on-site interviews. Please note that interviews are not guaranteed.
    4. Explore editorial and advertising opportunities in Restaurants Canada’s media properties including MENU magazine and BITE e-News by submitting content ideas and contacting Laurie at Ldawe@restaurantscanada.org
    5. Leverage potential inclusion in our publicity campaigns by providing newsworthy content and product for distribution to the media and VIPs by letting us know if you have the following:
      • Show-related announcements and product launches including innovative products
      • High-profile special guests/celebrities who will be at the show
      • Subject experts or content on trending topics you think the media will be interested in
      • Product inclusion consideration for gift bags given specifically to media at the show as well as at our Media Preview Event which offers a “Taste of the Show”
    6. Invite press members to on-site events. If you are holding show-related events or have special offers for the press on-site, you may drop off your invitations at the VIP/Media Lounge and our team will support your efforts.
  • For Media

    Media registration for the 2017 RC Show will open in January 2017. For inquiries on media registration or media accreditation, please contact theshow@restaurantscanada.org.

    Note that Media Registration is only open to editorial staff including editorial publishers, correspondents, editors, journalists, producers, web journalists, bloggers, accredited camera and video crew, etc.

    Freelance camera crew, photographers and writers may be asked to present proof of assignment by accredited media outlet. Press badges will not be issued to non-editorial staff including analysts, CEOs, VPs, GMs, managing directors, sales, marketing, media managers, public relations and promotions representatives. This list is not exhaustive and we may refuse admission at our discretion. For non-editorial staff please register at the ATTEND page.

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