Domenic Primucci

Domenic Primucci

President, Pizza Nova

Domenic, a visionary leader and entrepreneur, has left an enduring mark on the world of pizza as the respected President of Pizza Nova. Born with a passion for the art of pizza, Domenic's journey from a humble beginning is a testament to his commitment and innovative spirit. His path to the presidency of Pizza Nova is deeply rooted in his upbringing as the child of immigrant parents from the region of Basilicata, Italy. He inherited not only a love for Italian cuisine but also a strong work ethic instilled by his hardworking parents. His parents, who had immigrated to pursue a better life, instilled in him the values of dedication and perseverance. Back in 1963, his father and uncles opened one small, corner pizzeria called Pizza Nova in Toronto. When he was 14 years old, Domenic started working at the CNE location as a dishwasher. He quickly developed a hands-on understanding of the intricacies of the business. With time, he ascended the ranks within the family business, taking on various roles such as pizza chef, store manager, director of marketing and all jobs in between. Domenic's journey from dishwasher to the helm of Pizza Nova is a testament to his grit and determination. His experiences in the trenches provided him with invaluable insights into every aspect of the business. Today, as the President of Pizza Nova, Domenic's story serves as an inspiration to aspiring entrepreneurs and a reminder that, with dedication, one can turn humble beginnings into a legacy of success. Domenic's distinguished career as the President of Pizza Nova has been highlighted by numerous achievements. His commitment to excellence has garnered extensive recognition, such as the Grand Prize Award of Excellence in Franchising, which is the Canadian Franchise Association’s most coveted and highest honour. In December 2012, Foodservice and Hospitality Magazine awarded Pizza Nova with a Pinnacle Award for Franchise Excellence and in December 2018, with a second Pinnacle Award for Regional Company of the Year. Domenic was also named Restaurateur of the Year by Canadian Restaurant News in 2013. As the President of Pizza Nova, he continues to shape the pizza landscape, leaving behind a legacy that changes the way people feel about pizza. With every slice, Domenic invites people to experience not just a meal but a celebration of craftsmanship, community, and the enduring joy that comes from a perfectly made pizza.

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